PAN Card
The PAN of the registering business or organisation — not a personal PAN, unless you are registering as a sole proprietor.
Compliance
DLT registration, documented.
Every business sending commercial SMS in India has to be registered on TRAI's DLT platform. Here is exactly what we need from you, what happens at each stage, and which parts we handle ourselves.
Unregistered headers do not get delivered.
If your sender ID is not registered on the DLT platform, or your message does not match a registered content template, the operator rejects it. It is not a spam-folder problem — the SMS simply never arrives, and you are still charged for the attempt on most routes.
What to send us
Documents required.
Have the three mandatory items ready and we can start the same day. Scans or clear photographs are fine — they do not need to be notarised.
Mandatory
All three are required to begin
GST Certificate or Shops & Establishment Registration
Either one works as proof that the business legally exists. Whichever you have is fine; you do not need both.
Authorisation Letter
On your company letterhead, signed by the authorised signatory, accompanied by that person's Aadhaar and PAN. This is what lets us act on your behalf on the operator portals.
Optional
Send whichever apply to your business
TAN Registration Document
Strengthens the entity record where you have one.
CIN / FCIN
Certificate of Incorporation for private limited, LLP and foreign-registered companies.
FSSAI Licence
Relevant for food businesses; useful as additional statutory proof.
Any other statutory registration
Trade licence, MSME/Udyam certificate, or a similar document issued to the business.
Also have ready
- A working email address and mobile number for OTP verification on the portal
- The six-character sender ID (header) you want, plus a couple of alternates in case your first choice is taken
- A rough idea of the message templates you will send, so we can draft and register them alongside
The process
Four stages, in order.
Each stage depends on the one before it — a header cannot be registered without an Entity ID, and a template cannot be registered without a header.
- 01
Entity Registration
Your business is registered on a DLT portal as a Principal Entity using your PAN, business proof and authorisation letter. You receive a permanent Entity ID that identifies you across every operator.
- 02
Header / Sender ID Registration
Your six-character header is registered against the Entity ID — for example NEXSMS. Transactional and promotional headers are registered separately, because operators route them differently.
- 03
Content Template Registration
Every message you intend to send is registered as a content template with its variable fields marked. Messages that do not match an approved template against your header are rejected by the operator.
- 04
Consent & Scrubbing
For promotional traffic, subscriber consent is recorded and each send is scrubbed against DND preferences before delivery. Transactional and service-explicit messages follow their own consent rules.
Where it happens
Operator portals
Each access provider runs its own DLT portal. Your entity record is shared across them, so you register once — but headers and templates still have to propagate, which is where most of the waiting happens.
Operator portals charge a one-time entity registration fee. We confirm the current amount with you before anything is paid — there is no markup from us on it.
- Reliance Jio Jio TrueConnect
- Vodafone Idea Vilpower
- Airtel Airtel DLT
- BSNL BSNL UCC
- Others PingConnect / Smartping
What we handle
- Filing your entity registration on the portal
- Applying for your header and chasing approval
- Drafting content templates written to pass first time
- Re-registering variants whenever your copy changes
Get your sender ID registered.
Send us your PAN and GST details and we will start your DLT registration today. Talk to a person about routes, volumes and pricing.